Who is Charlie Megira? A Berlin rebel with a Bay Area connection
MUSIC Like some bastard love child of Link Wray and Johnny Thunders, Berlin-by-way-of-Israel rock 'n' roller Charlie Megira has mastered the art of blending 1950s-style rock guitar and spooky, blood-curdling howls. In his newest incarnation (though not as new as it may seem, but we'll get to that later), the Bet She'an Valley Hillbillies, he takes those building blocks and adds a vroom-vroom rockabilly twang.
It's a sound he describes in a typically poetic — and esoteric — word dump: "The beginning of the end of music...dealing with the local in an exotic manner. It don't mean a thang if it ain't got that twang...Rings of Fire that burn like love." Got it.
Bigger news: After a long battle to obtain the proper visa, Megira will head to the United States for his first ever stateside tour, beginning Mon/28 at Vacation SF, then Tue/29 at the Nightlight in Oakland. In a travel loop, he'll stop by the Austin Psych Festival in Texas and head back to the Bay for a pop in at the Makeout Room on May 14. During the tour, Megira and the Bet She'an Valley Hillbillies will be selling a cassette called The End of Teenage (Guitars and Bongos), a mix of original rockabilly and surf.
That Bet She'an Valley Hillbillies name is a nod to his childhood. He was born and raised in the northern Bet She'an region of Israel, obsessed with Algerian and Moroccan music like Salim Halali and Joe Amar. There was also the excellent record collection of his father, who once upon a time was a musician as well. "They told me that my father used to have a trumpet when he was a kid. I guess he didn't stick with it," says Megira. "But he used to play a number on family occasions like weddings. It was great." Through his father's vinyl stash, Megira absorbed the likes of Elvis, James Brown, Santana, and 1960s Israeli folk-pop star Esther Ofarim.
Later, a cousin introduced him to "popular music like Rod Stewart," and hair metal legends White Snake.
"I used to ask him while watching the [White Snake] videos, 'why are they wearing ripped clothes and torn jeans?' I thought that they were poor or something," he says.
He began a succession of his own bands, including perhaps the most well known, at least in Israel: The Modern Dance Club. Before MDC there was the Schneck, Naarey Hahefker, Oley Hagardom, Los Tigres, The Wall of Death, No Hay Banda, The Tralalala Boys; the list goes on.
I first caught on to the Modern Dance Club through its cheeky, perfectly '60s-aping beach-blanket-bingo encapsulated video for "Dynamite Rock," off second full-length Rock-n-Roll Fragments. (It was originally released in 2002 and rereleased on Birdman Records in 2009.) The song sounds like a fuzzier, Israeli "Teenager in Love." It was hard to believe Megira was a modern-day musician, as the Modern Dance Club name hinted at and a quick Google search confirmed. He looked and sounded of another era, a toothy, pompadoured rocker with western motif style and hip-shaking guitar lines. Rock-n-Roll Fragments also contains a song called "Bet She'an Valley Hillbillies," which informed his next act.
Years later, I learned of Modern Dance Club's connection to Bay Area-based record label, Guitars and Bongos (Greg Ashley, Dancer), which released its double LP Love Police. It was the small Oakland label's very first release after forming in 2011. More recently Guitars and Bongos released that tour tape, The End of Teenage.